Wednesday, January 28, 2015

Nature of tourism



Nature of tourism

Tourism is a complex subject to understand. It is highly influenced by factors such as seasonable, change in income, change in taste and lifestyle and attitude. Tourism can be differentiated from other travels in terms of visit and behaviors of travels at destinations.
1.Tourism is an intangible ,non material product: it is related to services, facility, pleasure, leisure etc are not possible to be visualized ,mountain ,river ,lake hotel ,ship, boat, hotel, restaurant, airplane, bus etc  a meal for example in a restaurant has more tangible element but image, friendliness, perception, helpfulness, courtesy security trust are intangible
2.Tourism is a combination of economic(measurable) and non economic(immeasurable) goods-visitors arrived in a country, use a airspace, train tickets, hotel, beds can be measured but pleasure leisure ,comfort , relaxation, recreation cannot be measured.
3. Ownership of tourism product of non transferable: buying a hotel room does not mean he can resale. He/she can use rooms' facilities for the certain times only
4. Tourism is assembling product: total travel services is impossible to provides by one single enterprises -air tickets, bus, train. Sight seen places etc so it is a joint effort of several organizations.
5.Tourism product does not move: tourism product cannot be moved or transported. The customer need to move to the product.
6.The demand of tourism product is very unstable: it is very sensitive  business. its demand is influenced by different factor such as season, economic , political, religion and other event.
7.A luxurious concept: Tourism product  being  leisure, pleasure, and comfort. it is a most luxurious concept. As tourism is economic activity .it is related with rich people. so our customers are from influential society, advanced, rich & intellectual.
8. Tourism product is perishable (non storable): Service product is typically fixed in time and space. A service "dies" if not sold within a given time. It cannot be stored. if it is not sold in a particular time/day the potential revenue they are supposed to earn.
9. Tourism business has unlimited possibilities: As tourism is the creation of idea or knowledge. there is no limitation of ideas. Accommodation has limitation trekking or rafting company may have limited. business but tourism has unlimited opportunity.
10. Citizen of country is directly or indirectly involves: Their behaviors, response represent the image of destination. Our tradition, custom, religion, festivals, friendship motivate them to visit Nepal.
11. Pay here get there or pay now get later: Bought in India and use in Nepal
Tourism has a special character of parasite. it is survival/prosperity is based on others economy, culture, rules, regulation, political situation.





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